Rockport Sneakers
As sneakers began to gain popularity into the late sixties and early
seventies, Saul and Bruce Katz, a father-son team from Massachusetts, felt that there was an unfilled niche in the
world of sneakers. Until then, sneakers had either been designed for athletes or for the high school and college
crowd. There was no sneaker available that provided lightweight comfort with a more mature style. They stepped in
to fill the gap and in 1971, Rockport Shoes was born.
Since then, Rockport Shoes has been bought by Reebok and then again by Adidas, but they still
endeavor to endow their walking sneakers with sophisticated styles that cover amazing cushioning. Today, Rockport
sneakers are the last word for mature walking shoes.
The men’s line of Rockport sneakers looks almost more like professional wear than casual athletic
shoes. They are made of finely tooled black or mahogany leather and create visual interest with their intricate
styles of stitching. Only the rubber sole belies their intended purpose. The women’s walking shoe line is rather
utilitarian, but the shoes all carry an air of solid sophistication reminiscent of their New England origins. There
is also a line of women’s fashion sneakers that has been developed in recent years. This year, many of these
Rockport sneakers use black leather and patent leather to create visual interest.
Rockport sneakers also have a lot of technology underneath their style. For starters, they have
incorporated Reebox’s DMX cushioning system, in which pockets of moving air flow in and out of the shoe for
unparalleled support. They also employ Vibram soles in their walking shoes. These soles are inflexible but still
sturdy and comfortable. Finally, the uppers of all Rockport sneakers use two types of technology to protect itself
and your foot. Their Walk Dry treatment makes their shoes act like Gortex to wick away moisture from your foot. It
also has Extreme Conditions Systems treatment which protects the upper from water and scratch damage.
When you buy a pair of Rockport sneakers or walking shoes, you will know that you are getting a
high-tech perform shoe that is masquerading as a New England walkabout.
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